CREATIVE EUROPE – European Film sales agent – 2026

Objectives

• To enhance the circulation, promotion, online and theatrical distribution of European audiovisual works, within the Union and internationally in the new digital environment; including through innovative business model

Priorities

• Priority 1: support to international sales and circulation of non-national European works on all platforms
• Priority 2: encourage and support the wider transnational distribution of recent European films

Among financed actions

• Minimum guarantees or advances paid for the international sales rights on eligible non-national European films
• The promotion, marketing and advertising on the market

Eligibility

• Be legal entities (public or private bodies)
• Be established in one of the eligible countries, i.e.:
  • Creative Europe Participating Countries:
    • EU Member States (including overseas countries and territories (OCTs))
    • non-EU countries:
      • listed EEA countries and countries associated to the Creative Europe Programme (list of participating countries)
• Be established in one of the countries participating fully in the MEDIA strand and owned directly or indirectly, wholly or by majority participation, by nationals from such countries
• Be a European Sales Agent
• Be directly appointed by the producer of each film declared
• Beneficiaries and affiliated entities must register in the Participant Register before submitting the proposal.

A consortium composed of only one applicant must be constituted.

Additional information

• Initial duration of the action:  between 12 and 24 months

Extensions are possible, if duly justified and through an amendment.

• Contact: EACEA-DISTRIBUTION-SALESAGENTS@ec.europa.eu

Useful

• Guidelines: Click here
• Other call documents: Click here
• Executive Agency website: Click here
• More information: Click here

• Total budget of the call: 5.5 million euros
• Amount of the grant: up to 750.000 euros
• Funding rate: up to 70% of the total eligible costs